In the center of the Paso Robles wine country on the central coast of California, you will find the PeterGrown greenhouses, full of fresh juicy lettuce and greens. Peter Bigsby has been cultivating hydroponic flowers and vegetables for over 20 years now. However, the root-ball lettuce innovation has greatly changed the company’s vision of themselves in the fresh marketplace. The whole of the business is now focused on the sustainable cultivation of a user-friendly product with a naturally long shelf life.

Peter has opted for a revolutionary new approach to lettuce and greens cultivation. The young plants are not grown in the ground, where there would be susceptible to diseases and infestations, but in water. They are grown – with their root balls – in special cultivation gutters, about a meter from the ground. Nutrient-rich water flows through these gutters, giving the roots the nutrients they need. This innovation brings great advantages, both for you the lettuce-lover and for the environment.

Lettuce from PeterGrown...
- has a long shelf life and is easy to use
- is available all year round
- requires NO crop protection agents during cultivation
- is cultivated in an energy-efficient manner